Top Business Lessons From The Personal MBA

This article is contributed by Robert Samuels.

The Personal MBA is a great book and website by an author called Josh Kaufman which aims to distill all the business lessons you would normally learn over the course of an MBA into one book or one blog. It’s a fantastic book and I’d highly recommend it, so here I thought I’d give a taste of some of the subjects covered.

Of course I’m not claiming to be condensing the lessons from that whole book down into one small article – as that would essentially constitute a five minute MBA which would be rather impressive. Rather I’m showing you just some of the better highlights from the book and some of the things I found useful, which may encourage you to delve into these subjects further.

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Topics Covered in the Personal MBA


Counterfactual Simulation: A lot of the Personal MBA actually deals with teaching you to make better use of your own mind and to improve your ability to set goals and achieve them and to accomplish a satisfactory level of productivity. Counterfactual simulation is an interesting cognitive technique where you are basically running through the series of events that might transpire from a certain decision or a certain event in order to help you prepare for it or to take away the fear associated with it. For instance then you may use counterfactual simulation to imagine giving up your job to set up a business, and this would allow you to run through what the reality of funding yourself would be and how you might deal with challenges.


Convergence and Divergence: The Personal MBA also deals with other subjects more relevant to established businesses and workspace dynamics. One topic it covers is convergence and divergence – which describe the tendency for colleagues working together to become more alike one another, but for separate groups to become less alike over time. They are interesting phenomena and they can explain a lot of the workplace dynamic.

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Automation: Automation is of course the process of automating some aspect of your business process whether that be the production or the marketing. This will often mean using a piece of software or a manufacturing tool in order to produce something with little to no human interaction. However the book also deals with the concept of amplification and notes that while automation can be great for optimizing your output, it will also amplify any mistakes or problems meaning they do more damage.

Force Multipliers: A force multiplier is a fancy term for any tool that allows you to get more done in less time or with less effort. The obvious example of a force multiplier is a hammer which allows you to hammer more nails more easily than you ever could with your fist. However in business almost anything can be considered a force multiplier such as a computer or a piece of software running on a computer. Used wisely these can save you a lot of money and greatly increase your output.

The Five Whys: Another self development technique that not every business expert may have heard of, the five whys deal with asking yourself the same question essentially five times in order to encourage yourself to elaborate more. This forces you to really get to the bottom of why you want something and to find more drive and motivation as a result.

Author Bio: Robert Samuels is an avid tech blogger who regularly provides reviews about the latest gadgets launched in the market. He recommends as the best firm for company registration services.

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